Has this happened to you? You’ve got a great idea, developed a well-researched proposal, and presented it to a senior decision maker. You were sure that your proposal would be approved and funded, but then were surprised and confused to learn that it wasn’t.


Or, as a senior decision maker, you’ve had a proposal presented to you and thought, “How could they not address key questions up front?” Then, upon asking for more information, the proposer tells you you’re a micromanager or a barrier to innovation.

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